Why 42group isn’t a PR agency…

We love to get to the heart of your story and to tell it, but we’re not a PR agency – and here’s why…

As an agency we concentrate on what we’re good at – that’s creating captivating and compelling content for leaders in science, technology and healthcare.

What we’re not as good at is PR. And here’s why…

Public relations is a specialist skill. It’s not about creating a great press release. Given the right content, creating a fantastic, news-worthy press release isn’t that complicated.

42group can do this, and we often do. A specialist public relations agency can do this for you as well. We know that, because we often work with them.

It’s what happens next that matters…

PR companies use their contacts to help get your story in the press. They can call upon a burgeoning address book and a fearless attitude when speaking to journalists.

At 42group that’s not who we are and what we do.

As an agency, we can help tell your story, creating amazing press releases, case studies and materials that bring clarity to your messaging. But that’s not PR. That’s just good content.

We can help design incredible materials, websites and digital assets. We can help you to make your mark on social media.

But that’s not PR.

The good news is, if you need to speak to a PR agency we can put you in touch with some of the best in the UK and Europe. We know they’re the best because we work with them.