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Copywriting, content, and SEO insights from 42

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Healthcare content marketing explained

Healthcare content marketing explained

Content

Learn how to create effective healthcare content marketing strategies with our guide.

Creating accessible charity web content: 42group’s guide

Creating accessible charity web content: 42group’s guide

Content, Editing

Learn why accessible charity web content is critical to building human connections

How to write a charity case study

How to write a charity case study

Content, Copywriting

Create charity case studies with impact with our essential guide.

Science writing questions answered

Science writing questions answered

Content

We’ve gone through some of the most frequently asked science writing questions and answered them. 

Medical content marketing trends for 2024

Medical content marketing trends for 2024

Content, Digital Marketing

Learn the critical healthcare content trends for 2024 in our guide to medical content marketing

Healthcare branding and content

Healthcare branding and content

Content

Learn how healthcare brands can use content marketing techniques, tools, and channels to create connections

What does a content marketing partner do?

What does a content marketing partner do?

Content, Digital Marketing

42group’s advice on how to choose a content producer for your digital marketing projects.

Science Writer: Key skills for 2024

Science Writer: Key skills for 2024

Content, Copywriting, SEO

Learn the skills every science writer needs in 2024.

Patient engagement content marketing

Patient engagement content marketing

Content, Digital Marketing

Improve patient engagement with compelling content.

Healthcare content marketing KPIs

Healthcare content marketing KPIs

Content, Digital Marketing, SEO

Understand the digital marketing metrics that matter with 42group.

Promote a healthcare company: 42group’s guide

Promote a healthcare company: 42group’s guide

Content, Digital Marketing

Build a comprehensive healthcare marketing strategy to promote your business

10 healthcare social media marketing tips (with examples)

10 healthcare social media marketing tips (with examples)

Content

Cut out these common healthcare social media mistakes!

Healthcare content marketing strategy

Healthcare content marketing strategy

Content

Build a better healthcare content strategy with 42group

Health content trends for 2024

Health content trends for 2024

Content, Digital Marketing

Learn the healthcare trends that will impact you in 2024.

Healthcare digital marketing mistakes

Healthcare digital marketing mistakes

Content, SEO

Avoid these common healthcare digital marketing mistakes with our guide

Healthcare content topics

Healthcare content topics

Content, Strategy

Learn how to generate healthcare content ideas like a pro

Creative healthcare content ideas

Creative healthcare content ideas

Content, Digital Marketing

11 creative healthcare content ideas to power your digital marketing

SEO for dentists

SEO for dentists

Content, SEO

On-site and off-site improvements, to boost your search engine ranking

Healthcare snippet text

Healthcare snippet text

Content, SEO

secure a snippet slot for your healthcare organisation

How to promote the launch of a new hospital 

How to promote the launch of a new hospital 

Content, Digital Marketing

Marketing strategies, information, and advice for the healthcare sector.

Marketing digital health

Marketing digital health

Content, Digital Marketing

Learn how to market digital health services effectively

Healthcare content marketing examples

Healthcare content marketing examples

Content

Healthcare content marketing examples for all campaign types.

SEO content editing tips

SEO content editing tips

Content, Editing, SEO

Learn the skills that a pro SEO content editor needs.

How to improve your scientific writing

How to improve your scientific writing

Content

Become a better science writer with these expert tips from 42group

Inside a specialist science writing agency

Inside a specialist science writing agency

Content

Learn what expect science writers do, the process, and impact of great content, copy, and SEO.

Healthcare SEO: Why work with a healthcare SEO agency

Healthcare SEO: Why work with a healthcare SEO agency

Content, SEO

Learn what a specialist healthcare SEO agency can do for you.

50 NHS winter pressure campaign ideas

50 NHS winter pressure campaign ideas

Content, Digital Marketing

50 NHS winter campaigns ideas, covering content, SEO, and PR from the experts at 42group.

4 ways to use AI in healthcare digital marketing

4 ways to use AI in healthcare digital marketing

Content, Digital Marketing

Here are 4 ways you can use AI tools to help improve digital marketing for your healthcare organisation.

Why invest in content marketing in 2024?

Why invest in content marketing in 2024?

Content

Does content still have a strategic role in your digital marketing strategy? Absolutely…

Create an SEO content calendar

Create an SEO content calendar

Content, SEO

Boost rankings and impact with an SEO content calendar

Selecting the right healthcare digital marketing agency

Selecting the right healthcare digital marketing agency

Content

Choose the right digital marketing agency for your healthcare organisation with our expert advice.

Seamlessly integrate SEO keywords into your content

Seamlessly integrate SEO keywords into your content

Content, SEO

Struggling with SEO keywords? We’ll show you how to integrate SEO keywords into content like the experts.

Healthcare content marketing guide

Healthcare content marketing guide

Content

Learn the critical healthcare content plays in engaging patients, clinicians, and the public.

Ultimate guide to content marketing

Ultimate guide to content marketing

Content

Become a content marketing expert in no time at all with our ultimate guide.

42group’s ultimate guide to small business blogging

42group’s ultimate guide to small business blogging

Content, Digital Marketing, SEO

Want to blog for your small business but don’t know where to start? Here’s 42group’s ultimate guide to small business blogging!

Should I invest in PPC or SEO content?

Should I invest in PPC or SEO content?

Content, PPC, SEO

In the battle for budgets, should you spend your cash on PPC or SEO content? (TLDR: invest in both!)

How do content marketing and SEO work together?

How do content marketing and SEO work together?

Content, SEO

Content marketing and SEO are perfect partners in your digital marketing toolbox. You can’t have one without the other. Read why here…

Does content marketing still work?

Does content marketing still work?

Content, SEO

Content marketing is critical to every business, brand, or organisation that wants to increase engagement with users, deliver sustainable SEO impact, and smash sales.

How often should I blog for SEO?

How often should I blog for SEO?

Content, SEO

Learn how often you need to blog for SEO, including optimal blog length, blog frequency and SEO tips to boost your business online!

How to use SEO content to boost sales

How to use SEO content to boost sales

Content, Digital Marketing, SEO

Are you using your SEO content to drive sales? If not, you’re doing it all wrong. Read how the 3 Vs of SEO content can help you.

Our guide to writing a content marketing brief

Our guide to writing a content marketing brief

Content, SEO

Behind every great blog, article, news story, report, or web page is an even better brief. Learn how to write better content briefs.

How much does a blog cost in 2023?

How much does a blog cost in 2023?

Content, SEO

Content is critical for your website, but how much is it going to cost? That’s a question we’re asked by start-ups and established businesses looking to invest in SEO content – and we’re going to answer it…

Fight AI: Shout out to the MC

Fight AI: Shout out to the MC

Content, Editing

Intelligent clients are increasingly checking content for AI. Are you? If not, you need to add an MC to your QC.

Building human connections

Building human connections

Content, Copywriting, Strategy

42group has been rebranded and reborn. We’re all about “Building human connections”

Lost in translation

Lost in translation

Content, Copywriting

Sometimes colloquialisms just don’t translate. Like this one…

Content marketing in 2018

Content marketing in 2018

Content, Copywriting

Copywriting and content are what we do. It works too, read why here….

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