We’ve been working with Pfizer since 2017, providing high quality medical content for the global pharmaceutical giant. Our content strategy and approach has helped Pfizer to engage a demanding  audience across the world.



Creating medical content is a challenge. It needs to be rigorously researched, accurate and informed. But it also needs to be interesting.


At 42group we’re experts in creating medical content that reaches the reader. It’s engaging, well researched and evidence-based.


We’ve worked to create content on a topics as varied as how wearable technology can improve the patient experience; what GP’s need to know about technologyin the workplace, and providing healthy eating advice for busy professionals.


In total, we’ve produced over 30 pieces of medical content that have been syndicated, translated and shared across Europe.


As part of our work, we’ve optimised each piece for SEO, identifying and weaving in specific keywords that help to establish Pfizer in search. We’ve provided social media ideas to help Pfizer share and promote the content across, reaching an even bigger audience.


Our relationship with Pfizer continues to this day as we’re working on new projects for one of the world’s biggest pharmaceutical companies, including providing the content for an entirely new website.


We provided:


  • Medical content strategy
  • Content production
  • Content editing
  • Social media strategy


If you would like to discuss how 42group can help you reach a wider audience through well-researched medical content and marketing, contact us today.


Medical content, Content Strategy, Content Production, Editorial


Case Studies, Content, Strategy


April 18, 2018

Bristol content agency, Bristol marketing agency, healthcare content, healthcare marketing, Marketing Content, Pharma Content, Strategy