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Who is 42group?

Copywriting is more than finding the words that fit…

It’s about finding messages that move people.

We call it building human connections. It’s what we do, and who we are.

42group is a collection of journalists, content professionals and copywriters that use words to inspire action. Today, we provide words, ideas, and inspiration for leading brands, disruptive start-ups, and life-changing organisations.

Our experienced team works with leading organisations in healthcare, science, technology and the charitable sectors. We take a journalistic approach to copywriting, creating compelling narratives and stories that are backed by facts. 

Alongside our client work, we operate as a flexible resource for agencies who want copywriting expertise and content support without ego (or a massive price tag).

We can work with you, too…

What we do

Content

Content

People-first content that builds audiences and demands attention

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Copywriting

Copywriting

Scroll-stopping creative ideas for businesses and brands

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Strategy

Strategy

Data-informed, customer-inspired strategy and storytelling

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Blogs

Blogs

On-demand content that’s optimised for business growth

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Editing

Editing

Expert copy editing for all types of content

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PPC & SEO

PPC & SEO

Google-approved SEO and PPC campaigns

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Why 42group?

We started 42group to do things differently. Individually, we’ve each got more than 15 years’ experience as journalists, copywriters, strategists and experts. Add all that up, and you’ve got an awful lot of knowledge we can share with our clients. (But it’s not quite 42).

You can read about some of the amazing projects we’ve been involved with on the site. There are loads of clients that we’re proud of, far more than we can list on these pages. But it still doesn’t answer the question. The reason we’re called 42group is because we are sci-fi fans and 42 is the answer to the ultimate question of life, the universe and everything. It’s also the total size of Bristol, the city in which we’re based (and love).

You might call us nerds, but we don’t mind.

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